Google Might Unveil First Non-Nexus Smartphone Later This Year

Google is reportedly planning to unveil another smartphone this year

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In an attempt to compete with Apple, Google may be prepping to unveil a new smartphone by the end of this year. It is reported that a non-Nexus smartphone may be introduced to capitalize on the market amid weak sales projection for the iPhone.

The rumors do hold weight, as Google recently unveiled a new Hardware division, which is being headed by the former president of Motorolla, Rick Osterloh. The new smartphone will help the company strengthen its grip over the design element — and probably end the supremacy of Apple among high-end smartphones.

The company has been looking to manufacture an Android smartphone ever since it unveiled the Pixel C hybrid tablet. If the rumors are true the upcoming smartphone will be the very first “more opinionated” handset of Google.